Twenty-plus years of independent production sit behind this range: brand work, cultural projects, and personal IP shipped end-to-end, plus 1.5 years leading an 8-person in-house team at the Ministry of Education of Tucumán — proof this scales beyond a one-person pipeline when a project calls for it.
Explore the work by discipline below, or jump straight to the FAQ for specifics on tools, process, and how projects get delivered.
- Strong visual and narrative thinking.
- Ability to use AI with real creative judgment.
- Cross-disciplinary control of video, audio, image, and web.
- Personal brand rooted in culture and ready for international visibility.
My Path
Forty years of picking up new tools led to one place: the “swiss knife” I am today. Tap each stop on the map to see what that stage was about.
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1980s
The Atari piano
I write BASIC on an Atari 800XL hooked up to the TV. Using its 4 sound channels I build a makeshift piano and discover I have a musical ear.
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Late 1980s
Coordinates on screen
I learn to program X/Y positions on screen: my first contact with computer graphics.
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Early 1990s
From DOS to my first CAD
The PC arrives. I draft my first technical plans at the UNT Technical Institute, where I graduate as a Building Technician without ever failing a subject.
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High school → Architecture
CorelDraw and architecture
CorelDraw 3 enters my life and never leaves: it’s stayed with me ever since, through all six years of my Architecture degree at UNT.
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1990s
MIDI, samples and Cerati
Cakewalk, trackers, WAV editing, the arrival of mp3. In 2003 I win a “featured entry” in Gustavo Cerati’s official remix contest, with personal feedback from Cerati himself.
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Late 1990s / 2000s
My first websites
Photoshop, Dreamweaver, Flash and Joomla. First HTML sites and editorial work —neighborhood magazines, brochures for Fundación León— with CorelDraw. In parallel, 8 years as a drywall construction contractor.
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2000s
Eight years in Second Life
I design, build and code virtual artworks remotely for European and Brazilian artists. I take part in a film and in hybrid real-life / Second Life events.
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~3 years
WordPress, furniture and technical documentation
I get started with WordPress websites. I design melamine furniture and its assembly and site documentation, alongside architecture and construction projects.
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7+ years
Ministry of Education of Tucumán
Technology advisor, then head of the multimedia department (leading graphic designers, animators, camera operators, sound engineers and musicians), and finally Digital Education Coordinator. During the pandemic, my team makes Tucumán the first Argentine province to put digital content online to support remote classes.
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Recent years
Digital content creator
My public role on social media takes off: reels with millions of views, coverage in media across the country, and today over 100,000 followers combined across platforms.
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Today
Today: the swiss knife
School-building inspector architect for the ministry, and in parallel, AI-driven digital content production for individuals and local and international companies.
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